Dorset Holiday Cottages

Brand Identity and Logo Design

The Brief

Ridge Holiday Cottgaes needed a coherent identity to be rolled out across multiple counties including Dorset, Devon, Cornwall and others. Aimed at conumers looking for holiday rental properties and property owners wishing to list their properties. The identity and logo design required a warm friendly appearance to be easily implemented on the website and in print.

The Work

A contemporary typeface was chosen to unobtrusive but legible. The window symbol is intended to be descriptive but generic for the multiple counties and colour schemes.

The Result

Simple iconography and legible type, gives a clean uncluttered look and feel. A very effective identity for the website and in print. After a year of being live the brand is well recognised online and the business has gained a significant number of property listings.

Related Work

Website Design & Development