Client: Mary-Anne Rankin
The brief
The Mary-Anne Rankin disability consultancy provides advice and guidance to organisations wishing to offer first class service to disabled customers.
The brief for the brand and specifically the logo was that it should stand scrutiny in the corporate environment, but not be too corporate. It should be attractive, memorable & contemporary, but also comply with the RNIB print guidelines.
The work
- Fresh, clean brand defined
- Distinctive, relevant logo designed
- Highly accessible, easily managed website created
The results
- A memorable and appropriate brand
- Flexible, cost effective communications tool
- Positive feedback from client peer group and target audience
Identity
